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Strategies & Plans

Wine Restructuring Action Agenda
WRAA was a joint initiative of the four national wine industry organisations. It was launched on 10 November 2009 with the release of a statement to all winemakers and grape growers. A second statement summarising activities and future priorities was released on 6 December 2010.

Directions to 2025
The Directions to 2025 industry strategy was developed by WFA and Wine Australia and released in May 2007. Download (PDF)

Industry Biosecurity Plan for the Viticulture Industry
Co-ordinated by Plant Health Australia and released in August 2009. Download (PDF) 

GWRDC Strategic Plan 2012-17
Grape & Wine Research & Development Corporation Plan. Download (PDF)

Research Prospectus for the Australian Grape and Wine Sector 2010/12
Produced jointly by GWRDC, WFA and WGGA. Download (PDF)

National Wine Tourism Strategy
Developed by WFA and released in September 2011. Download (PDF)

Australian Fortified Wines: The Dawning of a New Era
A strategy to reposition fortified wines in the market, released in 2009. Download (PDF)

Archive
Strategy 2025 (1996). View online
The Marketing Decade 2000-2010. Download (PDF)

Noticeboard

Entwine Australia and McLaren Vale Grape Wine and Tourism Association - Bleby Report

Dear WFA member, I wrote to you on 19 September 2014 outlining the events concerning Entwine and the McLaren Vale Grape ... Read more

Agriculture liberalisation a must for the TPP

Trans-Pacific Partnership (TPP) negotiations in Canberra over the weekend are an opportunity for the wine sector and the... Read more

2014 Vintage Report: Time for action

The Winemakers’ Federation of Australia 2014 Vintage Report out today gives the clearest vintage outlook to date and ide... Read more

Entwine Australia
Responsible Winery Initiative